Do you have a burning business question? Read the ask me another blogs and get those questions answered.

emojis in digital marketing

Now – I actually find quite a bit of value in using emojis in my digital marketing. I find that they help me to add tone and clarity to my communications.  But – don’t overuse them.  That’s just annoying.

digital marketing workshop takeaways and action items

The goal of the workshop was to send everyone home with a handful of immediate action items to give them momentum in their digital marketing efforts towards reaching their authentic audience.

fill your event or workshop

Events can increase profits and sales, build your brand, spread awareness about your company and what you do.
Here are 6 crazy simple things you can do to make sure that you have the audience you deserve for your next workshop, class, or other event.

elevator speech

First impressions still mean so much. Introducing yourself with a polished message gives the impression that you are confident and professional (even if you are quaking inside). Create an elevator speech.

Mark Zuckerberg just announced a big change impacting the Facebook newsfeed. Facebook has realized that we, as users, are increasingly annoyed by the amount of content we see that comes from brands and publishers and not from friends. There is no reason to panic and drop Facebook

ask me another - digital marketing and social media tips

How can I make sure that my business is showing up accurately in online searches? Does my website truly reflect who I am, what I do, and what I offer? A digital review can help you answer these questions.

email marketing -

Just why is it that Email marketing is such an affordable way for you to stay connected with your contacts? What are the facts?

ask me about digital marketing

Q: How Can I Add Resourceful Content on My Facebook Page on a Regular Basis?
A: Use the Facebook Business Page ‘Schedule” function

ask me about digital marketing

Do I Have to “Brand” My Email Address?

branded email address, digital marketing

Well, technically, no – you don’t HAVE to have an email address which includes your domain, BUT – it is really a good idea to use one.

Think about it – If you were interested in hiring an attorney and you were given a choice between jsmith@smithlawllp.com or wesueforyou@yahoo.com – –  which would you be drawn to contact first? Most consumers would say that a company branded email gives the appearance of being more credible than one using a free email account.

I think that it’s really more than simply email address. In my opinion, it is part and parcel of building credibility and branding, helping to create the impression your business intends to promote to the outside world. In today’s super-competitive marketplace, branding gives you that leg-up to help your small business stand out from others.

Here are 3 Great Reasons to Brand Your Email.

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ask me about digital marketing

I’m often asked, “How do we get started working together?”

Of course, depending on where a small business owner is in their development, the answer will be different. What I have noticed is that often, the business owner will benefit from having someone simply sit down with her to review all of her platforms, pointing out the ‘how’, ‘why’, ‘when’ and ‘where’ for each.

I refer to this as putting the foundation under the business owner’s marketing efforts.

Being empowered with knowledge of how it all fits together is the platform for a strong, effective digital presence.

But – Here’s the one thing I know for sure – You simply can not do it all at one time. Read more

ask me about digital marketing

I don’t have all the answers – but I do have some of the answers.

Here is this month’s installment of:
“Ask Me Another – Your Digital Marketing Questions Answered”

Question:  Do I Really Have to Be on Every Social Network?

Answer: Yikes! No!

Although you might think it’d be great to increase your visibility by jumping on every available social network, seriously – it’s just too much to take on! Instead of creating accounts just for the sake having a profile, get strategic with the networks you choose.

How do I figure out which social networks to become active on?

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ask me about digital marketing

Blogging for business is such a great idea for so many reasons.

why to blog? how to blog?

  1. A blog helps drive new traffic to your website and works closely with search engines and social media to do that. (Hubspot)
  2. A blog gives your company an authentic voice and helps you share your expertise, establish yourself as a resource.
  3. You’ll be drawn to the other leaders and thinkers in your industry, and your mind will be expanded and quickened due to their profound influence. (Marcus Sheridan)
  4. So many, many, many more reasons. (About Blogging)

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