February Marketing and Holiday Planning

After spending January focused on reaching your personal and business New Year’s resolutions, it is now time to send out some positive vibes to your community and customers.

February is a time to spread the  and it isn’t just about Valentine’s Day.

Check out some of the suggestions below to help build relationships with your customers and make someone else’s day.

February Marketing Themes:

  • Black History Month
  • Heart Month
  • International Boost Self-Esteem Month
  • Wise Health Care Consumer Month
  • Relationship Wellness Month
  • Bake for Family Fun Month
february email marketing ideas

Content Ideas for February:

Groundhog Day

Groundhog day can spell good or bad news depending on your views of winter weather. Let your customers know that regardless of the results, you are here to help celebrate or soften the blow of disappointing results. Offer your readers a few fun ideas to welcome spring, or how to get through six more weeks of winter

Valentine’s Day

One of the fastest ways to someone’s heart is through their stomach. Help your customers spread the love by sharing recipes for sweet treats they can give to their friends, family, and significant others. Ask readers to share your email with others to show how much they care. Encourage them to take it a step further by sharing a treat with someone who might not have a valentine.

Random Acts of Kindness Day

Share a few easy-to-implement acts of kindness that could make someone’s day. For example, leave positive sticky notes for someone else to find, buy a coee for the person behind you in line, compliment each person you talk to, or buy a small gift or flowers for someone just because.

Still not convinced of the power of email marketing?

  • 44% of people who received targeted emails acknowledged buying at least one item because of a promotional message.
  • 91% of internet users check email at least once a day on their smartphones.
  • Emails convert 3X better than social media.

Read : Email Marketing: Who, What, Where, When, Why

email marketing is not dead

Let me know if I can help you get started with email marketing.  It’s pretty much my favorite thing to do!