Networking is a great way to build your business and build relationships with other entrepreneurs. When you network with other people, you build the know, like and trust factor. You will meet people that will either be in your target market or people that can refer you to your target market.

MAZIMIZE YOUR RETURN ON VENDOR EVENTS

Participating in a holiday vendor event this season – seriously, I mean it – please – make sure that you are making the most of the marketing opportunities that these events truly are for your brand and your business.

one step at a time, accountability, online presence

Value of an accountability group: There is not one small business owner who can do it all at once and by herself!

accountability groups

accountability groups, success

For the most part, I am a solopreneur.

On the other hand, I rely on a number of people in my life who have become my ‘board of directors’ of sorts.  Through various accountability and collaborative groups that I’ve participated in over the years, I’ve strengthened friendships, made measurable progress towards goals, and continue to grow thanks to the support I’ve received.

What are the benefits of an accountability group?

Read more

building online presence

building online presence

I’ve rounded up 5 of my top picks of articles to help small business owners grow their online presence through becoming a resource in their field of expertise. Read more

happiness-in-the-work-you-do

Seriously, Rebeca has every reason you can possibly think of to be a miserable wretch. I won’t go into the details, but just understand, that having sustained a spinal cord injury and brain trauma almost 18 years ago, she is not the healthy, active grandma we’d both anticipated she’d be at this point in both our lives. Read more

I am often asked (usually by men), “Why a women-only networking group?”

In my mind, I am thinking – “If you have to ask, you just don’t understand”

women business owners network differentlyI’ve been involved in women’s business networking for over 12 years now. I have found it to be profoundly helpful in so many ways. I’ve fostered real and lasting relationships on both personal and professional levels.  These relationships have brought tangible value to my personal and professional growth. It has been my experience that when women network professionally, they tote along their personal selves as well.

We simply are able to get to the “Know-Like-Trust” factor that much faster.

Read more

Empowering Entrepreneurs

Empowering Entrepreneurs

I’ve rounded up 5 of my top picks of articles to empower entrepreneurs. Read more

By now, you know how much I enjoy using the various digital marketing platforms, tools, and strategies to empower small business owners to take control of their online presence.
Whether consulting on a website redesign, creating e-newsletters, working on a social media strategy, or analyzing insights on the various platforms, what is of topmost priority is ensuring that the client’s brand and message are consistent and that we can clearly convey what differentiates them from all the others. Read more

Those online and local businesses who have done a good job making me keep them top-of-mind when it comes to my holiday events and shopping will definitely reap the benefits this coming month when I use their services, buy their products, or refer them to a friend.

What keeps a company top-of-mind for me?top of mind social media

  • Branded images
  • Useful content
  • Relevant and consistent emails
  • They ‘get me’

Here’s what I mean by that: Read more

online presence

This workshop is designed with you in mind. Just when it seems that we’ve figured out things to know about building the online presence of our businesses, there’s something else to learn.

Erin Sweeney Design will be on hand to explain why it is important to not only have a website that will impress your target audience, but one that is functional and allows for easy navigation. It also needs to be optimized so you get the most exposure.

The presentation portion of the workshop will give an easy-to-understand overview of search engine optimization (seo) and how your online activities affect how easy it is for your audience to find you.

We will touch upon website content, social media platforms, online search sites (Google, Bing, Yahoo, etc) and email newsletters – all the many tools that a small business owner can use to “Get Found”.

You may know, I describe myself as a “connector”. I think that I’ve found that sweet spot where I can patiently partner with small business owners to claim and build their online presence.

Bring your questions – Bring your ideas – Bring your curious mind.

Thursday, October 22
9:30-11:30
HarborOne U, Mansfield

There is no charge for this workshop.

register-grey

Reserve your seat or send questions to: susan@susanfinnonline.com

make the most of your networking groups

One of the most common pieces of wisdom more experienced business people will share is that business networking is the quickest and most effective way to successfully growing your business. It is commonly stated and widely accepted that “people will do business with other people they know long before they’ll do business with people they […]