emojis- love 'em or hate 'em

I’ve rounded up 4 of my top picks of articles to help small business owners use testimonials in all of their platforms.

why use emojis

How to Make the Most of Your Customer Testimonials

No matter how compelling you make your copy or how beautifully you present your product, testimonials remain the most effective way to show that the crowd is on your side, and that people who trust you get the results they are promised.

Customer testimonials send strong signals of trust because they’re candid endorsements of your product by the people who actually use your product. Your customers will always be more persuasive than you.

your brain on emojis

This is Your Brain on Emojis. Here’s How to Use Them in Your Marketing

As emojis grow more and more popular with social media users and marketers, they’re a phenomenon all their own. Here’s a look at what emojis trigger in us, how they’re changing our language and how to try using emojis in your social media and marketing.

Read more on the Buffer blog

easily add emojis

How To Add Fun Emojis & Symbols Like These To Your Posts


This is one of the best guides I’ve seen yet. It covers everything you’ll ever need to know about emojis.

  1. Where To Get Emojis & Symbols For Your Tweets
  2. Why Emojis & Symbols Sometimes Don’t Work
  3. How To Make Tweets Shorter AND Easier To Read
  4. The Big List Of Text Emoticons For Your Tweets
  5. Amazing ASCII Art In Tweets
  6. What Do All Those Emoji Symbols Mean, Anyway?
  7. Writing Upside Down, Blacked Out And Other Tricks

Read more on the Buffer blog

find the right emoji

Finding the Right Emoji Can Be Hard, But These Apps Make It Easy

if you’re just browsing, finding the perfect little cartoon picture for your message can be a real pain. Thankfully, there are a handful of third-party apps that make it way easier.

Read more on Lifehacker

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